Protecting Your Melon with Safe Boda

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I recently had the opportunity to spend the day with Ugandan startup, Safe Boda. This is what I discovered.

In Kampala, innovative thinking comes in the shape of a helmet. Seeking to be a catalyst for change, local startup Safe Boda has its work cut out for it. Across Uganda, 40% of hospital visits are a result of boda boda accidents, so there is a pressing need for safety-first thinking.

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Identifying this glaring need, Safe Boda has committed to working with the Ugandan Red Cross to offer comprehensive first aid and driver training to their growing community of safety conscious bodas. But at the core of Safe Boda is an ethos of community building and empowerment, to work alongside Kampalans to win hearts and most importantly, minds.

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The mentality in Uganda is that helmets are an unnecessary inconvenience; they aren’t enforced like in neighbouring Rwanda. In a stunning example of the uphill battle that Safe Boda is attempting to climb, not all Safe Boda customers choose to wear a helmet, even though one is provided free of charge. Some customers think that first aid training and better driving is all the insurance they need.

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In response to this kind of thinking, Safe Boda driver Geoffrey scoffs and says, “You see our heads? It’s like a watermelon. When you hold a watermelon in your hands, if it falls, do you know how it looks? That’s how your head will be!”

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This is the Safe Boda challenge, to protect your melon. To find out more about Safe Boda, visit the website.

‪#‎ProtectYourMelon‬
http://www.safeboda.com/

Download the app!

https://itunes.apple.com/app/id908613727

https://play.google.com/store/apps/details?id=com.hehe.safeboda&hl=en

 

The Great Migration

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The Great Migration

The Great Migration is an epic event of nature, heralded as one of the Seven Wonders of the Natural World. Taking place between Kenya’s Maasai Mara National Park and Tanzania’s Serengeti National Park, close to 2 million wildebeest make the giant loop in search of water and greener pastures.

During their constant search for survival, they bring new life into the world and lose lives at the end of their cycle. As the favourite meal for most of Africa’s major predators, wildebeest travel in giant herds with a swarm mentality, working as one unit for the preservation of their species.

Lessons from the natural world.

When You’re Challenged To A Jump Off By A Maasai Warrior

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When You're Challenged To A Jump Off By A Maasai Warrior

The bright colours of the Maasai people guided us towards their small encampment. After having just spent a week in the dust covered plains of the Serengeti, the Maasai robes stood out. We wrestled our moral qualms with disingenuous tourism into submission and forked over 50 dollars to visit one of their villages.

First off, we were welcomed with most unusual throat singing and dancing. Then the rest of my group was guided into the village for a tour but I stayed behind. I had noticed a few of the Maasai guys sizing me up. Before I knew why, I was being challenged to a jumping competition to which I graciously accepted. For some reason that still alludes me, as I handed over my camera, I was handed a wooden stick to hold while I jumped up and down. I learned that my height (almost 6’7) was a hot topic of conversation among the locals and the growing crowd wanted to see if the rumours were true. I crouched down and leapt into the air, bouncing up and down. But as I looked over at my jumping partner, suspended in the air above me, I knew I had been outdone. With a heavy heart I confirmed their suspicions, white boys can’t jump.

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The Wedding Procession

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The Wedding Procession

A week of camping and exploring Tanzania’s national parks left us caked in dirt and counting memories. But as many times as you see a lion or an elephant, they basically behave how you would expect. They don’t have the intricacies of a rich and vibrant culture dictating their traditions. The people of Tanzania on the other hand, seem to have lots.

One such tradition is the Tanzanian wedding procession. A convoy of pickup trucks filled with celebrating family and friends rolled down the highway playing the trumpet, trombone and drums. It was a welcome return to civilization.